Every executive dreams of a business that runs while they sleep. The bottleneck isn't ambition — it's staffing math.
The Three-Region Model
Latin America (UTC-3 to UTC-6): 6–8 hour US overlap
Africa (UTC+1 to UTC+3): 3–4 US, 6–8 EU
Southeast Asia (UTC+7 to UTC+9): follow-the-sun handoff
Sample 24/7 Schedule
Shift 1 (LatAm): 8am–5pm US-East
Shift 2 (Africa): 5pm–1am US-East
Shift 3 (SE Asia): 1am–8am US-East
Structured Slack handoff at each shift change
Handoff Protocol
1.Standing handoff template (5 lines)
2.Shared source of truth (Notion, Linear, Zendesk)
3.30-minute overlap window between shifts
4.Weekly rotating all-hands
5.Post-mortems on missed handoffs
What This Costs
Three US CS reps at market: $210K/year
Three RealHires remote reps: $108K–$162K/year for 24/7 coverage
Half the cost, three times the coverage.
Where 24/7 Matters
Customer support, sales response, fintech ops, e-commerce peak season, compliance monitoring. Start with two regions, add the third once handoff is smooth. See tech startup staffing.
Written by
Aaron Klein
Founder & CEO, RealHires
Perspectives on building remote teams and finding the people who move your business forward.
